Singapore Xiaohongshu / RED Marketing Agency

Xiaohongshu Marketing for Singapore Businesses 帮助新加坡商家通过小红书获得曝光、咨询与客户

We help local brands turn RED content into real leads through strategy, content seeding, creator campaigns, paid amplification and conversion design. 我们不只是帮你"发笔记",而是把内容、流量、私域和成交路径连接起来。

130.5KRED Traffic Generated
小红书累计曝光流量
33.2KPrivate Traffic Converted
精准引流私域
30+Industries Covered
行业方案覆盖
20,000+Creator Resources
达人资源
Platform Demo · 平台演示 Click to play · 点击播放
Singapore RED Division
Nail Salon
Restaurant
Beauty
Travel
Strategy定位策略
Content种草内容
KOL / KOC达人矩阵
Paid Boosting投放放大
Lead Conversion咨询转化

Services Built for Growth为新加坡商家设计的小红书增长服务

End-to-end Xiaohongshu marketing — from account positioning to paid amplification and lead capture.

01

Account Positioning

Define audience, market angle, brand voice, content pillars and competitor references.账号定位、人群定位、内容栏目、对标账号。

02

Viral Content Planning

Plan hooks, cover visuals, titles, keywords, body structure and engagement triggers.封面、标题、关键词、正文结构、互动设计。

03

KOL / KOC Seeding

Match creators, plan visit scripts, coordinate publishing and review campaign data.达人筛选、探店脚本、发布排期、数据复盘。

04

Enterprise Account Operation

Build content columns, product/service pages, campaign posts and comment maintenance.企业号内容栏目、活动发布、评论维护。

05

Paid Amplification

Boost high-performing content to the right audience and connect interest to inquiry.优质内容放大,连接兴趣人群与咨询路径。

06

Data Review & Optimization

Track views, saves, comments, follows, DMs and leads to improve the next cycle.数据复盘,持续优化内容和获客方向。

Platform Demo · 平台演示

See How Our Growth Platform Works 3分钟了解曼一小红书增长运营体系

Our proprietary growth framework connects content strategy, creator seeding, paid amplification and private traffic conversion into one repeatable system — purpose-built for Singapore businesses targeting Chinese-speaking customers.

📊
Content → Traffic pipeline How we turn each piece of content into measurable reach and saves · 内容如何变成流量和收藏
🎯
Creator seeding framework KOL/KOC selection, brief planning and publishing workflow · 达人矩阵筛选与内容执行
💬
Lead conversion design From RED interest to WhatsApp/WeCom inquiry · 从种草到私域咨询的完整路径
Talk to Us After Watching →

Watch Platform Demo · 观看平台演示

3 min

Why Manyi为什么选择我们

Built for Singapore businesses that want Chinese-speaking customers, not generic social media management.

01

Singapore-based

Local market knowledge for Singapore merchants, service providers and brands.

02

Content + Leads

We connect content performance with inquiry paths and measurable conversion.

03

30+ Industries

Reference strategies across beauty, F&B, travel, retail, education and services.

04

Creator Network

20,000+ KOL/KOC resources for seeding, reviews and campaign amplification.

How We Work服务执行流程

A clear 5-step workflow from account audit to optimised growth — so you always know what we're doing and why.

1

Audit

Review account, competitors, content gaps and current conversion path.

2

Position

Define target audience, content pillars, search keywords and offers.

3

Create

Plan titles, covers, scripts, visuals, posts and short video content.

4

Amplify

Creator seeding, enterprise account posts and paid traffic boosting.

5

Review

Track performance, leads and optimise the next content cycle.

Seeding Methodology种草方法论

Our 4-phase proprietary framework for turning Xiaohongshu content into consistent business leads.

Capture 捕捉

Identify demand through search terms, comments, user posts and category trends.

Understand 理解

Understand audience lifestyle, purchase barriers, emotional triggers and use cases.

Amplify 放大

Scale proven content through creators, enterprise account posts and paid traffic.

Activate 激发

Encourage user interaction, sharing, private inquiry and community conversion.

Service Plans推荐服务套餐

From a one-time audit to full integrated growth. Every engagement starts with a free 15-minute consultation.

Starter

Account Audit

  • Account review
  • Competitor analysis
  • Content direction
  • Keyword suggestions
Growth

Creator Seeding

  • KOL/KOC matching
  • Visit brief planning
  • Publishing schedule
  • Performance tracking
Scale

Integrated Growth

  • Account + creators
  • Paid amplification
  • Lead conversion design
  • Growth reporting

What Clients Say客户怎么说

Singapore businesses that have grown their Chinese-speaking customer base through Manyi's Xiaohongshu strategy.

★★★★★
"Before Manyi, we were posting on RED with no results. After they restructured our content pillars and arranged 8 KOC visits, our monthly inquiries tripled in 6 weeks. The conversion path design was the key." 接触曼一之前发了很多笔记但没什么效果。重新定位内容栏目并安排KOC探店后,6周内咨询量翻了三倍。
L
Lisa Chen
Beauty Salon Owner · Singapore
★★★★★
"Manyi's team understood our restaurant's positioning immediately and matched us with the right food creators. The content they planned felt authentic, not sponsored. Our foot traffic from RED customers grew 40% in two months." 曼一团队很快理解了我们餐厅的定位,配对了合适的美食达人,内容真实不生硬,两个月内RED客流增长40%。
W
Wei Liang
F&B Business Owner · Singapore
★★★★★
"We needed to reach Chinese-speaking parents in Singapore for our education programmes. Manyi built our entire RED presence from zero — account positioning, weekly content, creator seeding. We now get consistent parent inquiries every week." 需要触达新加坡华语家长群体。曼一从零搭建我们的小红书矩阵,现在每周稳定收到家长咨询。
S
Sarah Tan
Education Centre Director · Singapore

Who We Help适合服务的客户

For brands and local businesses targeting Chinese-speaking customers in Singapore and the region.

Local Stores

Restaurants, cafés, salons, studios and service outlets that need local foot traffic and inquiry.餐饮、美业、摄影、门店服务。

Retail Brands

Fashion, beauty, snacks, accessories, luxury resale and e-commerce brands.服装、美妆、零食、首饰、二奢、电商。

Professional Services

Education, finance, wellness, consulting and other service-based businesses.教育、财税、心理咨询、健康管理。

Industry Case Library行业案例库

33 industry strategy slides across beauty, F&B, retail, travel, education and professional services. Click any case to view full size.

Beauty & Lifestyle

5 cases
Beauty & Makeup
Beauty & LifestyleBeauty & Makeup / 美妆行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Nail Salon
Beauty & LifestyleNail Salon / 美甲行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Skincare & Beauty
Beauty & LifestyleSkincare & Beauty / 护肤美业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Portrait Studio
Beauty & LifestylePortrait Studio / 写真摄影

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Photography
Beauty & LifestylePhotography / 摄影行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

F&B & Local Stores

4 cases
Restaurant
F&B & Local StoresRestaurant / 餐饮行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Bar & Nightlife
F&B & Local StoresBar & Nightlife / 酒吧行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Healthy Meals
F&B & Local StoresHealthy Meals / 减脂餐食

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Snacks
F&B & Local StoresSnacks / 零食行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Travel & Property

5 cases
Travel
Travel & PropertyTravel / 旅游行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Homestay
Travel & PropertyHomestay / 民宿行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Interior Design
Travel & PropertyInterior Design / 装修设计

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Home & Living
Travel & PropertyHome & Living / 家居行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Custom Home
Travel & PropertyCustom Home / 全屋定制

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Retail & E-commerce

8 cases
Fashion
Retail & E-commerceFashion / 服装行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Jewellery
Retail & E-commerceJewellery / 首饰配饰

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Luxury Resale
Retail & E-commerceLuxury Resale / 二奢行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Bags
Retail & E-commerceBags / 包包行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Sneakers
Retail & E-commerceSneakers / 潮鞋行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Jade
Retail & E-commerceJade / 翡翠行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Designer Toys
Retail & E-commerceDesigner Toys / 手办行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Collectibles
Retail & E-commerceCollectibles / 文玩古玩

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Professional Services

5 cases
Education
Professional ServicesEducation / 教育行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Mental Wellness
Professional ServicesMental Wellness / 心理咨询

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Tax & Finance
Professional ServicesTax & Finance / 财税行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Health Management
Professional ServicesHealth Management / 健康管理

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

Mother & Baby
Professional ServicesMother & Baby / 母婴行业

Positioning → Content → Seeding → Lead capture
定位 → 内容 → 种草 → 咨询转化

More Industries

6 cases
Brand Overview
More IndustriesBrand Overview / 品牌介绍

Reference strategy slide · 行业参考方案

Singapore RED Division
More IndustriesSingapore RED Division / 新加坡小红书事业部

Reference strategy slide · 行业参考方案

Partnership
More IndustriesPartnership / 合作案例

Reference strategy slide · 行业参考方案

Industry Case
More IndustriesIndustry Case 31 / 行业案例

Reference strategy slide · 行业参考方案

Industry Case
More IndustriesIndustry Case 32 / 行业案例

Reference strategy slide · 行业参考方案

Industry Case
More IndustriesIndustry Case 33 / 行业案例

Reference strategy slide · 行业参考方案

FAQ常见问题

Key questions answered before you reach out — so our first conversation can focus on your specific situation.

Who is this service for? / 适合哪些商家?

Singapore businesses targeting Chinese-speaking customers: beauty, F&B, education, travel, real estate, home, retail, wellness and professional services. If your target customer reads Xiaohongshu, we can help.

Do I need KOL/KOC immediately? / 一定要达人探店吗?

No. Some brands should first build account positioning, search content and conversion paths before scaling with creators. We assess your readiness during the free consultation.

How long does it take to see results? / 多久看到效果?

Most clients see measurable content performance improvements within 4–8 weeks. Lead generation timelines depend on your offer, content quality and consistency. We track and report throughout.

Can I start with only an audit? / 可以只做诊断吗?

Yes. An account audit is suitable for brands that want a clear direction and action plan before committing to monthly operation. It's a good first step.

Is pricing public? / 有公开价格吗?

Pricing is customised based on your industry, goals and scope. Book a free 15-minute consultation and we'll outline a suitable plan with indicative pricing.

Do you work in English and Chinese? / 支持英文沟通吗?

Yes. Our team operates fully in English and Mandarin. All strategy documents, reports and communication can be delivered in either language.

Book a 15-minute Consultation预约 15 分钟初步沟通

Let us review your current Xiaohongshu direction, content gaps and lead path. We'll help you identify what to fix first — at no cost.

Company: MANYI CONSULTING SERVICES PTE. LTD.
Address: Far East Plaza #02-26/27, 14 Scotts Road, Singapore 228213

What We Review in 15 Minutes

  • Current account positioning & gaps
  • Content topics and cover style
  • Keyword and search visibility
  • Lead capture path: DM, WeCom, WhatsApp
  • Suggested next 30-day action plan
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